The first live feeling narration
Brahma is one of the most prestigious beer brands in Brazil and official sponsor of the National Football Team. To prove that football is more than just a game to brazilians, Brahma brought the story of Moyses, a former soccer player who lost his vision but not the passion for the sport, and gave him a chance to share his emotion on the radio, narrating live what he saw with his heart.
Client: Brahma | Agency: Tribal Worldwide | Creatives: Thiago Lacorte, Erick Moneró, Mateus Yanikian
